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Asticom, RUSH Partner to Bring Digital Transformation to Filipino Businesses - Globe Newsroom

Asticom, RUSH Partner to Bring Digital Transformation to Filipino Businesses

Asticom Technology Inc. and RUSH have partnered to deliver digital transformation to small and medium-sized enterprises (SMEs) in the country and create valuable impact on the Philippines’ e-commerce and loyalty industries.

Under the agreement, Asticom Technology, a shared services company, will provide people solutions that RUSH needs to accelerate business growth. It ensures that talent resources are tailor-fit to the business needs of the tech startup’s operations, business development, and marketing teams.

RUSH, the loyalty and e-commerce enabler of Globe’s 917Ventures, empowers brands with the right tools to bring their products online, understand customer behavior, and earn customer loyalty to drive repeat purchases. It is the go-to partner for many Filipino businesses in empowering their customers at every stage of the customer journey.  

“Asticom made sure that hiring and looking after the welfare of talents doesn’t need to be complicated. Thanks to their business expertise and wide professional network, they connect us with the resources who fit our organization perfectly, making it much easier for us to grow our teams,” said Stephanie Kubota, RUSH CEO.

Asticom Technology is a shared services company under the Asticom Group of Companies, offering staffing and technology solutions to businesses from various industries. With the growing ecosystem of startups in the Philippines, it takes advantage of emerging opportunities to generate jobs for Filipinos.

“We’re thrilled to partner with RUSH. The trust and confidence that they have placed in Asticom fuels our purpose of creating opportunities for Filipinos. Through our people, we aim to empower RUSH in their continuous growth and support them in building lasting relationships with their customers. We’re excited to witness the fruits that this new partnership will bear,” said Mharicar Castillo-Reyes, President and CEO of Asticom Group of Companies.

To learn more, visit for Asticom and for RUSH.

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