Managing and Securing Data
The COVID-19 virus is not the only enemy at present, especially in a time where information has become a goldmine. As customers from varying demographics settle online, businesses need to increase vigilance against cyber attacks.
Global Web Index confirms the uptick in online activity, stating that almost half of the 17 markets surveyed have an increase in online shopping. Over 60% report watching streaming services for news and entertainment, with a strong demand for more content. And around half are spending more time on messaging apps, video platforms, and social media sites, leading to more than 75% increase in smartphone usage (in countries such as China, Philippines, India, South Africa, and Brazil).
While the majority stay safe at home, there is no assurance the data they upload and download is completely secure—not without the right practices and solutions. With the workforce split into different locations, companies must add more layers to their cybersecurity to protect their data and their customers'.
Cyber attacks are just as sly as the pandemic and come in many forms. For instance, phishing emails can entice users to download instructions on how to donate, only to find out much later that they've enabled malware to enter their work tools. Hackers can easily mimic WiFi that is not password-protected. Moreover, distributed denial-of-service attacks can overwhelm servers and cause business disruptions online, at worst, allow cybercriminals to access company data. However, more often than not, human error is the biggest gateway for breaches.
Businesses can start strengthening their security with the basics, such as training employees and raising awareness about malicious online activities. In addition to establishing a vigilant culture, companies can also take advantage of tools, such as Mobile Device Management, to push work apps into phones and segregate personal ones. On top of ensuring that phones are used mainly for work, the solution can help track devices and monitor employee location.
Another option businesses can consider is using top-grade cybersecurity solutions, like Check Point and Zscaler.
Aside from guarding corporate data on employee mobile tools, Check Point can also prevent and automatically remediate cyberattacks on endpoint devices, protect user credentials, and provide actionable insights concerning malicious cyber activities.
Zscaler, on the other hand, can inspect and secure connections to externally managed Software as a service (SaaS) applications and programs. It also securely connects authorized users to internally managed apps, whether they are on a public or private cloud, or on-premise.
Regardless of where customers and employees are, businesses can scale protection against both physical and virtual threats. Round-the-clock cybersecurity solutions paired with a vigilant workforce can ensure business continuity in a time of vulnerability.