With so many innovations in store, retailers have a lot to look forward to with Globe SD-WAN. But how exactly can they reap the rewards of this tool in their respective industry?
The future belongs to the fast
Any business is capable to expand rapidly; however, the key to agility is how effectively this expansion is carried out. There are actually specific retail practices executed today that would immensely benefit from Globe SD-WAN’s features.
Take the use case of installing pop-up stores. In the Philippines, the cosmetics market learns a great deal from temporary activations. Brick-and-mortar brands such as Kiehl’s for skincare or Benefit for make-ups use pop-up stores as market-testing strategies.
Instead of investing heavily in a new location right away, pop-up stores are a great way to gauge demand from the market—from which products sell well to the demographic of consumers attracted.
With minimal CAPEX investment, maximized short-term revenue, and rich quantitative and qualitative insights for future expansion, pop-up stores are crucial to most retailers’ go-to-market approach. With Globe SD-WAN, this swift scaling of a digitally enabled, brick-and-mortar empire will be a lot more seamless.
Faster network deployment
Retailers no longer have to deal with multiple ocular visits or restricted line provisions in their quest to expand market reach. Since Globe SD-WAN can run on any fixed-broadband connection, branches can easily connect to headquarters (or even to their cloud-based applications), and employees can deploy and operate new stores with minimal supervision.
Transformative cloud-based solutions
SD-WAN's speed and bandwidth capabilities allow retailers to run several cloud-based digital applications and solutions for multiple branches: from GoCanvas (a digital form builder) to HR & Payroll, Machine-to-Machine (M2M) (fleet management solutions), and much more. Ultimately, operations can become more efficient without the need for a huge network set-up.
On top of deployment ease, there is the consolidation of control. Thanks to increased visibility, retail stores can ensure better forecast accuracy for inventory and enable swift responses to real-time demand, driving seamless expansions that move better with the market at lower costs.
Improved digital retailtainment
Retailers no longer need to compromise the quality of in-store experience, even for temporary set-ups such as pop-up stores. Since most brick-and-mortar locations nowadays use multiple gadgets connected to the internet and cloud, Globe SD-WAN can enable these temporary branches to provide the same great experience as their permanent counterparts.
From tablets to videos to a complete in-store digital journey, promoting a seamless customer experience hinges greatly on the store’s connectivity set-up and bandwidth optimization. Broadband connections can be optimized for fast and seamless delivery with a cloud-based environment, enabling retailers to expand and grow in multiple locations and provide their signature brand of retailtainment, without breaking the bank.
From fast fashion to global cosmetics, a speed-to-market strategy is always more powerful when implemented proactively. Expanding your empire will not rely on the physical capability of your service provider alone. To truly win the game of agility, how innovatively the strategy is carried out will spell the difference between effectiveness and efficiency. And Globe SD-WAN is just the innovation you need to make your expansion plans come to life.
Here at Globe Business, we believe that proactivity partnered with speed is the perfect formula to achieve true business agility. Just like Globe’s current roster of partners conducting their own stages of integration testing for their own enterprises, let Globe SD-WAN equip you on your journey to building a thriving retail empire that can serve any customer anywhere, effortlessly.
Interested to learn more about Globe SD-WAN or any of our other products and solutions? Contact your Globe Business Account Manager or email us at [email protected] for more information.
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