As the world continues to navigate a post-pandemic reality, nurturing customer relationships are more important than ever. Investing in customer relationships, especially during these trying times, will be repaid through enduring customer loyalty, reveals  research from KPMG . As such, well-managed customer relationships can have massive pay-offs in the long term. Customer relationship management ( CRM ) solutions offer companies a way to nurture and manage these connections with ease. These platforms link businesses and provide teams with all the relevant information needed to engage with customers and make the right decisions. Used wisely, CRM solutions can help drive sales, streamline operations, and reduce overall costs. We at  Globe Business, and in partnership with Third Pillar —the Philippines’ largest Gold Partner of  Salesforce —are ready to equip you with the tools you need to enhance team workflows, expedite turnaround time of sales processes, and provide a 360-degree view of your customers. Salesforce, the world leader in CRM solutions, is a cloud-based tool that acts as a single source of truth, linking different divisions such as sales, service, and marketing into one platform. It deploys artificial intelligence (AI), automation, and cloud computing to supercharge its capabilities. In our desire to give our enterprise customers a holistic experience, Globe Business offers comprehensive CRM solutions, all powered by Salesforce, designed to meet the specific needs of different industries. Financial Services Due to the financial impacts of COVID-19, loan applications continue to rise. The sheer volume of applications continues to pose a challenge to the sales agents who process these loans. Help your sales team process loans faster—from origination, qualification, loan accounts creation, to payments—with the help of automation through the lending management system. Our Salesforce-enabled Loans Management System gives your team easy access to leads and account data, all in one place. This 360-degree view of accounts not only improves transparency in business development but also measures the outcomes of success and monitors the customer journey every step of the way.  Manufacturing The COVID-19 pandemic posed  multiple challenges to global manufacturing . Aside from disruptions in operations, there are also prevailing concerns over workforce safety, agile production, inventory tracking, and supply chain management. Manufacturing companies can gain a competitive advantage with our two Salesforce-powered CRM solutions: the Manufacturing Supply/Customer Management System , and the Asset Management System . Both platforms provide accurate data from your accounts, all in one database. With the use of feature-packed CRM software, manufacturing companies can track leads easily and convert them into customers. Also, the bundled inventory tracker can be a lifesaver for companies looking to avoid challenges encountered during real-time notification for supply replenishment. Healthcare  With the ongoing COVID-19 pandemic, healthcare systems all over the world have been  pushed to the edge . Healthcare systems are still under immense pressure and even stretched beyond their capacity to address the prevailing public health crisis. They need all the help they can get, especially with how to improve the patient journey. CRM solutions, such as our Salesforce-driven Patient’s Journey Management System , have been helping hospitals during this trying time. The platform allows hospitals to gain access to data that helps them track and improve patients’ journeys, assign tasks, and view laboratory results. This Salesforce feature helps hospitals comply with data security and communication protocols, all while providing a 360-degree view of their key performance indicators (KPIs), quarterly performance, consultations, diagnoses, and procedures.  Real Estate Lockdown mandates to curb the spread of COVID-19  slowed down construction and real estate development, creating an  unprecedented crisis for the real estate industry . Real estate leaders worldwide have been pushing for digital transformation to provide a better and more distinctive tenant and customer experience.     Our Real Estate Customer Care Onboarding , propelled by Salesforce, helps sales agents monitor leads and manage different property listings, all in one platform. This can help them avoid booking errors, billing management issues, and inaccurate revenue forecasting. Furthermore, Salesforce can support your sales team to get closer with your customers, gain transparent data, and forecast revenue with confidence. As business disruption and physical distancing between people become more commonplace, the competitive advantage belongs to companies who harness CRM solutions to nurture enduring connections with their customers and employees. Investing in CRM solutions will also help companies future-proof operations in the face of a dynamic business environment. Equally important for enterprises is entrusting their CRM to the right partners like Globe Business, Third Pillar, and Salesforce to promote stronger connections with customers and employees alike.  Go further with your trusted partners in CRM. Globe Business and Third Pillar are here to help you nurture your customer relationships. Reach out to your dedicated Globe Business Account Manager today, or visit  https://www.globe.com.ph/business/enterprise/business-applications/crm.html to learn more.

Globe Business, the enterprise arm of the country’s leading telecommunications provider, won accolades at the 18th Annual International Business Awards® (IBAs) , taking home two Stevie® Awards for its inspiring and innovative campaigns for businesses navigating through the toughest times. Its initiative, The Globe Business 2020 Thematic Campaign —which centers on recreating a braver tomorrow that aims to inspire courageous leadership enabled by digital transformation—earned the Silver Stevie for Communications, or PR Campaign of the Year under the Marketing-Business to Business category, and the Bronze Stevie for Brand Experience of the Year- Business to Business category. “We are honored to be recognized once again on the international stage for our initiatives to uplift enterprises in the country—from our world-class products to innovations and premiere partnerships here and abroad,” said Raymond Policarpio, Vice President for Product Management and Marketing, Globe Business, Enterprise Group. “More than a business advisor, Globe Business strives to become a trusted partner that helps companies courageously move forward despite the difficult economic condition and shape a better future.” Globe Business launched the campaign to inspire businesses to bravely move towards a digital future, recognizing that the pandemic had fueled abrupt shifts into the digital economy and compelled enterprises to go online to sustain their operations. It focused on helping businesses recognize the importance of driving a culture of digital transformation powered by courageous leadership and strengthening ties with companies through engaging their executives and other enterprise influencers. To make this happen, Globe Business initiated a campaign video , which captured the narrative of enabling a better future despite current circumstances faced by enterprises, on Facebook and other social media platforms. The video earned more than 11 million total impressions and nearly 5 million views online. The campaign culminated through Globe’s Leadership Innovation (Lead-In) Forum with the theme “Forward & Fearless: A Path Towards a Braver Tomorrow,” which strongly resonated with over 800 Globe Business clients who attended the session online. The Project Eagle thematic campaign was chosen out of the thousands of nominations from organizations of all sizes and in virtually every industry across the world. Stevie Award winners were determined by the average scores of more than 260 executives worldwide who participated in the judging process from June through early August. “What we’ve seen in this year’s IBA nominations is that organizations around the world, in every sector, have continued to innovate and succeed, despite the setbacks, obstacles, and tragedies of the ongoing COVID-19 pandemic,” said Stevie Awards president Maggie Gallagher. “All of this year’s Stevie Award winners are to be applauded for their persistence and their resilience. We look forward to celebrating their achievements with them during our 8 December virtual awards ceremony.” To learn more about Globe Business’ wide range of enterprise-grade solutions that empower digital transformation, visit www.globe.com.ph/business/enterprise.html . Details about The International Business Awards and the lists of this year’s Stevie Award winners are available at www.StevieAwards.com/IBA .