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4 Editing Apps For Creating Great Social Media Stories - go!

4 Editing Apps For Creating Great Social Media Stories

It’s time to up your stories game

Everyone is a content creator in their own right on social media. On channels like Facebook and (mainly) Instagram, the story format is what really allows for flexing creative muscle with the intent of, well, telling a story: the places you’ve been, the people you’ve spent time with, the moments and the point of view that you’d like to share with friends and followers. It’s here where editing apps come in handy, giving users video editing, effects, collaging capabilities, filters and more right at their fingertips—no extensive editing know-how necessary. Storytelling can really be made your own.

Ahead, four editing apps that are easy to use yet produce high-impact stories to get you started.


InShot is an app that can pretty much do it all for social media content editing: photo, video and collage. Plus, you get a library of stickers and effects that can make storytelling fun, adding an extra layer of customization. The beauty of the app, however, lies in its comprehensive offering of video editing tools that pretty much mirrors video editing software. Create sequences. Add music. Add audio effects. Incorporate picture-in-picture. InShot is the app for those serious about creating captivating videos for stories and more.

Download on the App Store for iOS and Google Play Store for Android.


With video in focus, this editing app by Zoella and A Color Story takes storytelling through video to new heights with authentic light effects, film scans, distortions, color-grading features and a watermark add-on. What makes Filmm special is its roundup of effects that mimics video taken with 8mm, 18mm, 35mm, a camcorder and more. To get unlimited access to all features, upgrade to Filmm+ for ₱390 a month or ₱1,450 a year.

Download on the App Store for iOS and Google Play Store for Android.


Unfold is more than your average editing app; it’s a toolkit for storytellers. The app conveniently comes with its own set of some 400 story templates for you to choose from and then customize. As an all-in-one app, it also comes with video and photo adjusting features so you can achieve your desired overall look beyond utilizing templates. In addition to stories, Unfold also grants you a feed preview of your Instagram, so you can plan your posts and get a first look at how your feed comes across.

Download Unfold on the App Store for iOS and Google Play Store for Android.

Dazz Cam

AKA your pocket photographer. The free app features a library of analog film camera effects for photos and videos that allows you to make dynamic stories inspired by retro film camera effects from the ‘80s. To unlock all camera types and accessories featured on the app, upgrade to Dazz Pro for ₱259 a year or ₱649 for a one-time purchase.

Download Dazz Cam on the App Store for iOS.

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Art Matthew Ian Fetalver

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