She’s made history on the court, but there’s more to Alex Eala than medals and match points.
Fresh off a string of breakthrough wins this 2025 season, Globe ambassador and Filipino tennis pride Alex Eala is taking a brief breather to reconnect with the people who have championed her story from the beginning—her family, her fans, and the Philippine media.
On July 18, Alex joined Globe for an intimate meet-and-greet with student leaders, employees, press, and influencers, offering a rare glimpse into life beyond the court, from growing up under the spotlight to staying grounded through family, and the role Globe plays in keeping her connected wherever tennis takes her.
The engagement wasn’t just about celebration, but also about connection. For many of the young attendees, it was their first time meeting a global Filipino athlete whose story mirrored their own aspirations. It was a chance to see how determination, discipline, and support can turn potential into performance. These are the same values that Globe champions: resilience, ambition, and a drive to uplift, reflected across its efforts in everyday life.
"We're driven by our purpose to uplift Filipino lives, and seeing Alex's journey, her presence really inspires ambition and a sense of patriotism among the youth. She is a real jewel of the Philippines," said Globe President and CEO Carl R. Cruz.
Inspiring the Youth
A constant fixture in international tennis, Alex has not only elevated the Philippine flag on the global stage but has also emerged as a symbol of what’s possible when young Filipinos go all in for their dreams. As Globe’s young ambassador, she embodies grit, focus, and a quiet confidence that speaks volumes to her generation.
At Home
Though based mostly overseas, Alex stays rooted in homegrown values. With every homecoming, it’s her family that provides the rest and reset she needs. Whether it’s quiet downtime with her brothers or meals with her parents, her “why” has always remained crystal clear—everything is for the love of family. This perfectly aligns with Globe’s values, spotlighting meaningful moments at home powered by strong, seamless connectivity.
On-the-Go
Life on the pro circuit is nonstop. From training in Spain to competing in Grand Slams, Alex stays plugged in and powered up through Globe’s world-class mobile services and roaming solutions. It’s this kind of support that lets her stay in touch with her loved ones, manage her schedule, and even catch up on her favorite series between matches.
Her Winning Year So Far
Alex is now ranked 56, her new career high in just 6 months, from 147 before the Miami Open. This makes her the highest-ranked Filipino player in WTA history and the first Filipino to compete in the main draw of Wimbledon open era, and the first to compete at center court.
Alongside these historic milestones, Alex reached the semifinals of the prestigious Miami Open and finished as a finalist at Eastbourne, proving she can go head-to-head with the sport’s top-ranked players, and delivered strong performances across key tournaments in Asia and Europe. Each win cements her place on the global stage, and she’s doing it all as a proud Filipino athlete.
Alex’s journey is more than a personal triumph; it is our collective win as a nation. It is a powerful reminder of how far talent, discipline, and support can take the Filipino youth to heights never seen before. Her rise is opening doors, introducing a new generation to the sport, and showing that world-class performance on the global stage is well within reach.
As she continues to break barriers and inspire with every match, Globe stands alongside her and the youth she represents, committed to go forward together.
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