As digital adoption continues to accelerate across the country, Globe is expanding its cyber safety advocacy beyond major urban centers, bringing its award-winning Digital Thumbprint Program (DTP) to Puerto Princesa to help more Filipinos navigate the online world safely, confidently, and responsibly.
A long-running digital literacy initiative, DTP equips students, professionals, and communities with practical knowledge to recognize online threats, protect personal information, and build responsible digital habits. The program has already reached millions of learners nationwide and is integrated into the K–12 curriculum of the Department of Education, reflecting its role in strengthening digital citizenship among young Filipinos.
The urgency for stronger cyber awareness continues to grow. In 2024, the Philippines recorded 10,004 cybercrime complaints, more than triple the 3,317 cases reported in 2023, according to the Cybercrime Investigation and Coordinating Center. Victims of online crimes lost nearly ₱198 million to malicious actors, with complaints ranging from consumer fraud and phishing to identity theft and other cyber threats affecting both individuals and organizations.
In Puerto Princesa, Globe brought this learning directly to sectors where digital awareness can create an immediate impact. At Western Philippines University, 100 students from criminology, business administration, and marketing joined interactive DTP sessions focused on identifying suspicious online activity, safeguarding personal data, and making informed digital decisions that support both academic and future professional success.
The program also reached healthcare workers at ACE Medical Center Palawan, where 50 employees, including IT personnel, administrative staff, marketers, and interns, received practical guidance on cybersecurity hygiene and data protection. Strengthening cyber awareness in healthcare settings is increasingly important as institutions rely more heavily on digital systems to protect sensitive information, maintain operational continuity, and preserve trust.
Sessions also explored emerging technologies such as artificial intelligence, helping participants understand how innovation can improve efficiency while reinforcing the importance of ethical and secure digital practices to reduce risks such as data breaches and misuse.
“As cyber threats become more sophisticated, from online scams to data breaches, it is crucial that we empower Filipinos to stay one step ahead through awareness and education,” said Yoly Crisanto, Globe Chief Sustainability and Corporate Communications Officer. “Through the Digital Thumbprint Program, we are not only teaching safe and responsible digital behavior, but also helping communities understand how to protect themselves in an increasingly connected world.”
Crisanto added that digital responsibility becomes even more critical as more sectors adopt advanced technologies. “In sectors like healthcare, where digital systems and even AI are increasingly being used, we see both opportunity and responsibility. AI can help accelerate progress in medical services and improve efficiency, but it must be guided by strong cyber hygiene and ethical digital practices. By educating both students and professionals, we are helping build a safer and more resilient digital ecosystem for everyone.”
By bringing DTP to Puerto Princesa, Globe continues to broaden access to digital safety education nationwide as part of its larger advocacy to help build a safer, more resilient digital ecosystem where innovation and security move forward together.
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