Ernest L. Cu

Executive Director, President and CEO

  • Globe Director since April 2009 and re-elected on April 17, 2018
  • Globe Board Committee membership:
    - Executive Committee
  • Number of directorships in other publicly listed companies: 0

Mr. Cu, 57, Filipino, has served as Director since April 2009. He is currently our President and Chief Executive Officer (CEO). He joined Globe in October 2008 as Deputy CEO and was officially appointed as our President and CEO on April 2, 2009. Since then, Mr. Cu has passionately driven a sweeping transformation across the company, including modernizing its network and IT infrastructure, developing a strong collaborative and service-oriented culture, and creating product innovations in its core business segments. Globe has since outperformed industry growth, with the company breaking records across all key product groups, brands, and market segments, catapulting Globe as the number 1 mobile brand in the country. In 2016, under Mr. Cu's visionary leadership, Globe embarked on a purpose-led transformation to create a more sustainable organization. With its renewed mission, vision, and core values, collectively embodied in the new Globe Purpose, the company is now setting its sights on serving as a catalyst in driving the nation forward.


Prior to Globe, Mr. Cu was President and CEO of SPi Technologies from 1997 to 2008. At the cusp of the new millennium, he spurred the beginning of the Business Process Outsourcing (BPO) business model for the Philippines, earning him the recognition as one of the founding fathers of BPO in the country. Lauding his pioneering spirit, Ernst & Young named him ICT Entrepreneur of the Year in 2003. In 2017, Mr. Cu was again hailed as the Philippines’ Best CEO by Finance Asia. Recognized as one of the most influential leaders worldwide, Mr. Cu has been included in the Power 100 list of London-based Global Telecoms Business Magazine for five straight years (2013-2017). Frost & Sullivan Asia Pacific also named him CEO of the Year twice (2012 and 2017).


Mr. Cu has a Bachelor of Science Degree in Industrial Management Engineering from De La Salle University in Manila and an M.B.A. from the J.L. Kellogg Graduate School of Management, Northwestern University.


Mr. Cu is not a director in any other publicly listed company.

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